Shaping Australia's Financial Future

We've been quietly revolutionising how Australians approach financial education since 2018. Our story began with a simple observation: traditional financial advice wasn't working for real people.

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Born from Real Experience

rimefentox started when our founders realised something crucial was missing from Australia's financial landscape. After years of working with small businesses across rural NSW, we noticed the same pattern everywhere – intelligent people making poor financial decisions simply because nobody had taught them the fundamentals.

"We saw restaurant owners who could create amazing dishes but couldn't read their cash flow statements. Skilled tradespeople earning great money but struggling with tax planning. It wasn't their fault – they'd never been taught these skills."

That realisation changed everything. We decided to build something different – financial education that actually connects with how Australians live and work. Not theory from textbooks, but practical skills you can use immediately.

Financial planning workspace with documents and calculator

What Drives Us Forward

Our values aren't just words on a wall. They shape every conversation, every course, and every piece of advice we share.

Practical Over Perfect

We believe in solutions that work in real life, not just on spreadsheets. Our methods are tested by actual business owners facing genuine challenges.

Honest Conversations

Money talk can be uncomfortable, but it doesn't have to be complicated. We speak plainly about complex topics, without jargon or false promises.

Your Goals, Your Pace

Financial success looks different for everyone. We help you define what matters to you, then build skills to get there at a pace that works.

Growth Through Understanding

We don't just give you fish – we teach you to fish, then show you where the best fishing spots are. Long-term capability beats quick fixes.

Business meeting with financial charts and collaborative discussion

The People Behind the Progress

Our team combines decades of real-world financial experience with a genuine passion for teaching. We're not just educators – we're practitioners who've built, managed, and occasionally rescued businesses across Australia.

Professional financial analysis workspace with charts and reports

Modern office environment with financial technology and planning tools

Amelia Thornfield

Lead Financial Education Specialist

Amelia spent fifteen years as a commercial banker before joining our team in 2020. She specialises in translating complex financial concepts into practical, actionable strategies that work for small and medium businesses.

850+ Businesses Guided

7 Years Growing

How We Actually Help

Start Where You Are

We begin with your current situation – no judgment, no assumptions. Whether you're struggling with cash flow or looking to expand, we meet you exactly where you are today.

Build Real Skills

Our programs focus on practical capabilities you'll use regularly. Financial planning, risk assessment, tax strategy – all taught through real scenarios and case studies.

Apply Immediately

Every session includes homework you can implement straight away. We're not interested in theory that sits on shelves – we want you using these skills this month.

Collaborative financial planning session with documents and strategic planning materials